Social Media Account Manager - SC
Job ID:40
Job Title:Social Media Account Manager - SC
Department:Social Media
Location:Headquarters - Santa Clara, CA

Job Title: Social Media Account Manager – SC
About Milestone:
Milestone is a leading digital marketing software and services company, providing solutions to the lodging industry.  Milestone’s portfolio of services include hotel website design, website promotion (organic and SEM), Mobile websites and optimization, social media optimization, and eBuzz Connect™ online reputation monitoring solution. Milestone has won over 50 awards for our products and services which include eBuzz Connect, customer websites and search engine marketing strategies. The awards have been won in online competitions such as Adrian Awards, Summit International Awards, WebAward, IMA, W3, IAC, and Davey Awards.
Our key differentiation comes from the integration of our internet marketing and optimization services supported by our strong software and analytics processes.  Milestone works with over 1300 hotels and drives over $500M in annual revenue. Milestone is a preferred vendor for several major lodging industry brands and leading hotel management companies.
The qualified candidate will be responsible for managing client social media accounts, leading strategy calls, creating client performance reports, organizing and implementing social media strategies in conjunction with other team members, innovating social media products and creating case studies, among additional tasks.
  • Manage client social media campaigns in all aspects from content creation to promotion
  • Present social marketing strategies to current and prospective clients
  • Monitor performance and analyze social media success through regular ROI reports; formulate strategies to build on strengths and overcome weaknesses
  • Set and track progress  on SMART goals defined for social media efforts
  • Identify opportunities, trends, and  networking prospects for clients across various social media channels
  • Connect with clients on a regular basis to answer questions, apply strategies and review social media campaign performance
  • Work with and train other colleagues to develop social media editorial calendars
  • Stay up-to-date and engaged with latest trends in the social media industry
  • Work closely in teams to develop robust internet marketing strategies with SEO and PPC colleagues
Key Skills Set:
  • Excellent verbal and professional communication skills
  • Exceptional written skills
  • Strong analytical skills
  • Strong time management skills
  • Passion and accountability for quality of work produced
  • Ability to work independently and in a team environment
  • Ability to handle multiple ongoing tasks with changing priorities
  • Insatiable desire to learn
  • Highly innovative and creative
  • Bilingual written and speaking ability a plus
Required Skills:
  • BA or BS from accredited college or university in marketing, business, communications, or similar field
  • 2+ years of agency marketing experience (preferred in social media marketing and/or internet marketing)
  • 1 to 2 years customer service, account management or hotel marketing experience
  • Knowledge of and experience in social media marketing (SMM) including : blogging, Facebook, Google+, Twitter, Flickr, YouTube, Pinterest, Instagram, and more
  • Knowledge of SEM, search engine optimization (SEO), keyword analysis, etc.
  • Excellent knowledge of Microsoft Word, PowerPoint and Excel
  • Knowledge of social media and analytics software (Hootsuite, Google Analytics, etc) is a plus
  • Strong understanding of user-generated content management, content marketing, and semantic search is a plus
To apply:
  • DOE
Top reasons to work for Milestone
  • Great place to learn with phenomenal growth opportunity
  • Stable and rapidly growing company
  • Opportunity to work with a fun, amazing and talented team
  • Great benefits – medical, dental, vision, 401k, 10 vacation days, 5 sick days and 9 paid holidays (per year)
  • Phantom stock options
  • Bonus initiatives offered (varies depending on position)
  • Exciting and innovative work environment
  • Employee referral incentive program
  • Breakfast and Happy hour every Friday
  • Monthly events include: birthday celebrations, ice cream socials, fondue, and etc.
  • Quarterly outings include: bowling, cooking class, city beach, D&B, happy hour, and much more

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